“Working with an executive coach is like having a compass for your career;
it helps you navigate towards your true north with clarity and purpose”. 


Having never worked with an Executive Coach I wasn’t sure what to expect when I started working with Lisa. In that relatively short time, Lisa brought so much focus, positivity, personal attention, and experience that it had a profound, meaningful impact on me and my career. I look forward to every discussion with her as I know I will walk away with some new nugget of advice, skill, or activity that will help me on a daily basis. And because she takes the time to truly understand you, it feels as though you have your own personally designed playbook. She gave me the insights and tools that I can use to be a better and more effective leader, employee, and person. I highly recommend Lisa as an Executive Coach you can trust for professional development and leadership effectiveness.

— CTO, Global FinTech Company


Lisa is the consummate professional. Her persistence and consistency have been among the most valuable elements of my executive coaching process- Lisa builds a foundation of trust with her clients. Lisa asks the right questions which enable me to make solid decisions. She has helped me to focus and prioritize. I have been better able to look at opportunities and challenges in different ways, thus finding very meaningful solutions. I am a better leader today because of the coaching I received from Lisa. I highly recommend her as your coach - you can trust that Lisa will invest in you, be a valued resource, a positive critic and your champion.

— Vice President, Make-A-Wish Foundation 


Upon meeting with a professional coach for the first time, I was really excited and had a very specific list of things I needed help with:

1. I needed to find an answer to the question: “where do you want to be in 5 years?”

2. I aspired to find the perfect work/life balance.

3. I wanted to embrace career growth.  

When Lisa one-upped me by asking me to come prepared with her coaching questionnaire filled out, I knew it was a match made in heaven.  It made me step back and take a look at the bigger picture. This is a document that I still go back to today – 2 years later – to help ground me in both my professional and personal life.

So how am I doing against my original list?  I’m know what ignites me, and more importantly what drains me. I feel confident saying out loud that I do, in fact, want to be part of the marketing executive leadership team at Dell. I have learned there is no perfect work/life balance, and it’s all about integration and accepting the uncomfortable trade-offs. And I have been promoted – three times– and am now Vice President of a high-performing team.  All of this was accomplished working alongside Lisa as my Executive Coach.

Lisa truly helps me be my best self.  She shines a light on my strengths, while giving me the tools to be aware of and continuously work on opportunity areas.  She is insightful and thoughtful, and she is direct and no-nonsense but reminds me to stop, breathe, and reflect. I trust her implicitly and share unabashedly.  I am my true self in her presence, and I am confident anyone who gets the chance to work with Lisa will be better for it. I know I am.   Thank you, Lisa!

— Vice President, Product Marketing, AI Solutions, Dell Technologies


Lisa has been instrumental in my executive leadership trajectory. I transitioned from a VP position into a Chief Development Officer role and hit the ground running on day one!

— Chief Development Officer - Fast Casual Restaurant Industry


Lisa’s coaching talents in professional development, leadership effectiveness, and career transition have been on full display during our sessions. Lisa worked with me as my executive coach to raise my game as a leader. She has helped me to see situations through multiple lenses, challenged me to open up with my team, and focus on activities and roles that ignite me. 

— Director of Sales and Distribution - Builder of Teams, Red Bull


Lisa brings value in everything she does. Lisa’s multifaceted skills, her true wisdom and insight are beyond price!

— President - Global Manufacturing Industry Leader


While leading a new team at Dell Technologies, I was given the opportunity to work with Lisa as my executive coach. I’ve worked with other coaches in my career, but I have to say that Lisa has been the best. She was a “game -changer”. She had a meaningful impact on my approach to challenges at work as well as how I viewed and approached my career choices.

Lisa brings a unique approach to executive coaching. She is able to balance the client’s requirements against the coaching process to fine tune a program to meet the client’s challenges. She also brings a level of empathy and sincerity that is rare. Having said that, she can also be tough and push the client to explore challenging areas — as necessary.

— Sr. Director, Dell Technologies


Lisa has been a great coach and mentor as I have progressed through my career - a great sounding board and champion. Her contributions in partnership make significant impacts to bottom line results. The spirit of partnership is always present in Lisa’s business practices. Lisa is a pleasure to work with.

— Senior Vice President, Global Technical Operations, US Bank 


When I started a new position leading a larger team, I started working with Lisa as my Executive Coach to help me build and maximize my leadership skills. She employed the Energy Leadership model to help me understand what level I was leading from and how to manage and shift energy as a leader. This was instrumental for me in understanding the energy and emotion behind interactions and communications with people that I managed as well as other team members, leaders and stakeholders within the organization. Through coaching, I’ve been able to incorporate several tangible tools (SMART Work, Communication) enabling me to be more intentional and effective in my role as a leader.

— Vice President, Marketing and Customer Engagement


It is my professional honor to highly recommend Lisa Rubenstein as an Executive Coach. I have been working with Lisa for over 10 years, and throughout that time she has been a trusted advisor, coach, and mentor. Lisa helped me through building organizations at GameStop and transitioning from retail to Novant Health. Lisa uses consistent, proven methods built upon a cornerstone of experience to facilitate self-discovery and insights. I enjoy working with Lisa because she seeks understanding before being understood and delivers her perspective with sincerity founded in trust and integrity. If you are early on in your leadership journey or a seasoned veteran, Lisa can help you find ways to improve and excel.

— SVP Platform Development, LPL Financial
Formerly VP Digital Products and Services at Novant Health, VP Technology at GameStop


Lisa is an amazing person and an incredible coach who was critical to my transition experience. In addition to possessing great intelligence, patience, experience, and communication skills, Lisa has a sincere and completely genuine desire to help others fulfill their potential and see them succeed.

— US Army Lieutenant Colonel (Ret), currently Chief of Staff, PMO & Governance, Telecom


Lisa is a true sponsor for others. She transforms good into great by leveraging her keen forethought,  relationship-based coaching and consulting skills. Lisa took inventory of my talents and values and helped me envision future possibilities, even before I saw them myself. 

— Chief Hustle Officer, Chief of Staff


I’ve been most impressed and impacted by Lisa's ability to intuitively and accurately read people. Unlike many who have such an ability, Lisa goes further and connects with people. Her ability to read and connect is a highly valuable asset that will richly serve anyone seeking a coach or a navigator looking to grow themselves within their chosen field or looking to identify brand new opportunities…Lisa is the real deal; someone who seeks to encourage the best in others. This is truly one of the areas where Lisa shines. This is where she is at her best, so that others may be at theirs.

— Digital and Agile Transformation Coach, ICP-ACC
Builder of People who Build Products 


When I met Lisa, I had a good position with PepsiCo but was feeling under-utilized.  Lisa's ability to quickly read my career situation and recognize my potential was invaluable.  Through her coaching, I was able to take a close, in-depth look at what was important to me.  Together, we laid out clear weekly goals that I could accomplish with my hectic schedule which increasingly built my confidence. 

— Senior Sales Strategy Manager, Sanofi, Formerly McCormick & Company, PepsiCo

Know it

Grow it

Lead it

Know it • • Grow it • • Lead it • •